Soorya is a passionate marketer with over a decade of experience in product management and marketing. Currently, he spearheads Spektacom’s marketing and its digital presence. He did his mechanical engineering from GCT (Coimbatore) and holds an MBA (Marketing) from Great Lakes Institute of Management (Chennai). You can connect with him on https://in.linkedin.com/in/sooryanarayanan
Cricket is a game of angles and you have to understand geometry to appreciate this. Duncan Fletcher, Zimbabwean cricket coach Cricket coaching has always emphasized the focus on angles, be it in biomechanics, batting, bowling, or fielding techniques. Angles with respect to body movements play…
Coaching is not about expecting miracles in a player’s performance. It is the enduring process of elevating the talent of the player to achieve and perceive miracles as mere moments on the field Cricket has evolved from the time it was a gentleman’s game that…
Any moving element in the game can be tracked. Anything that is tracked can be measured, analysed, and improved upon. The introduction of Ball tracking brought a paradigm shift in the way cricket is analysed and played. Until then, the scoreboard is the primary source…
Cricket is not solely judged by the outcomes of the game anymore; nor is the connection with its audience solely limited to what happens on the cricket field, it is more about how the viewers and fans perceive and feel for the game. An Indian…
England won the Cricket World Cup 2019 not by outscoring, but by outnumbering New Zealand on the boundary count. While the rules of winning the Super Over were modified later, one thing is evident - the concept of boundaries continues to remain the key Cricketainment…